UnifiedRAG

    // Free tool

    AI chatbot ROI calculator

    Estimate what an AI support agent saves at your volume. Ranges come from our deflection benchmark of 2,400+ deployments, and plan costs from current UnifiedRAG pricing.

    Sets the deflection range from our published benchmark.

    $

    Your fully loaded cost (agent time, tooling). Replace the example value with yours.

    Used to pick a plan with enough monthly messages. Estimate.

    %

    Defaults to the E-commerce & Retail median (68%). Override if you have your own data.

    Estimated monthly net savings

    $6,751

    $81,012 per year at 68% deflection, on the Growth plan ($49/mo).

    Savings range across benchmark percentiles
    ScenarioDeflectionTickets resolved by AINet / month
    Lower quartile (P25)52%520$5,151
    Industry median68%680$6,751
    Upper quartile (P75)79%790$7,851
    Plan needed for volume
    Growth · 3,000 AI messages/mo needed (includes 10,000)
    Payback on the plan cost
    Under a day

    Deflection ranges are 90-day percentiles from our published deflection benchmark. Your results depend mostly on how completely your content covers customer questions. This estimate excludes setup time and any revenue from captured leads.

    How the estimate is calculated

    1. Tickets resolved by AI = conversations per month × deflection rate.
    2. Gross monthly savings = tickets resolved by AI × your cost per human-handled ticket.
    3. Net monthly savings = gross savings − the monthly price of the smallest plan whose message allowance covers conversations × AI messages per conversation.
    4. Annual savings = net monthly savings × 12. Payback = plan price ÷ gross monthly savings.

    Deflection means a conversation resolved without a human handoff. The lower and upper scenarios use the 25th and 75th percentile for your industry at 90 days; results in the first weeks are typically lower as content gaps are fixed.

    FAQ

    Frequently asked questions

    How do you calculate AI chatbot ROI?

    Monthly net savings = conversations per month × deflection rate × cost per human-handled ticket − the plan's monthly price. Multiply by 12 for the annual figure. Payback is the plan price divided by gross monthly savings.

    Where do the deflection rates come from?

    The calculator uses the 90-day deflection percentiles by industry from UnifiedRAG's published deflection benchmark. It shows the lower quartile, median and upper quartile so you can see a realistic range rather than a single number.

    What does the estimate leave out?

    It excludes setup time, the time your team spends improving content, and any revenue from leads captured by the agent. The biggest driver of real results is how completely your help content covers the questions customers ask.